"The Role of Marketing Knowledge Management in Enhancing Digital Financial ..."

Hani H. Al-Dmour et al. (2022)

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DOI: 10.4018/IJKM.291094

access: open

type: Journal Article

metadata version: 2023-11-02

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Hani H. Al-Dmour, Futon Alsfour, Rand H. Al-Dmour, Noor Majid Saifan:
The Role of Marketing Knowledge Management in Enhancing Digital Financial Innovation in Commercial Banks: Empirical Study. Int. J. Knowl. Manag. 18(1): 1-19 (2022)

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