"Developing e-store marketing strategies to satisfy customers' needs using ..."

Wan-Yu Chiu, Gwo-Hshiung Tzeng, Han-Lin Li (2014)

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DOI: 10.1142/S0219622014500357

access: closed

type: Journal Article

metadata version: 2020-03-13

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Wan-Yu Chiu, Gwo-Hshiung Tzeng, Han-Lin Li:
Developing e-store marketing strategies to satisfy customers' needs using a new hybrid gray relational model. Int. J. Inf. Technol. Decis. Mak. 13(2): 231-262 (2014)

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