"How gamification drives consumer citizenship behaviour: The role of ..."

Jiahong Xu et al. (2022)

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DOI: 10.1016/J.IJINFOMGT.2022.102477

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type: Journal Article

metadata version: 2022-10-02

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Jiahong Xu, Helen S. Du, Kathy Ning Shen, Depeng Zhang:
How gamification drives consumer citizenship behaviour: The role of perceived gamification affordances. Int. J. Inf. Manag. 64: 102477 (2022)

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