"An empirical study of brand microblog users' unfollowing motivations: The ..."

Zhenya Tang, Leida Chen (2020)

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DOI: 10.1016/J.IJINFOMGT.2020.102066

access: closed

type: Journal Article

metadata version: 2020-03-17

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Zhenya Tang, Leida Chen:
An empirical study of brand microblog users' unfollowing motivations: The perspective of push-pull-mooring model. Int. J. Inf. Manag. 52: 102066 (2020)

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