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"Understanding the effects of a social media service failure apology: A ..."
Danae Manika, Savvas Papagiannidis, Michael Bourlakis (2017)
- Danae Manika, Savvas Papagiannidis
, Michael Bourlakis
:
Understanding the effects of a social media service failure apology: A comparative study of customers vs. potential customers. Int. J. Inf. Manag. 37(3): 214-228 (2017)

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