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"An Integrative Approach for Determining Consumers Mobile Advertising ..."

Ghazanfar Ali Abbasi, Sea Su-Yee, Yen-Nee Goh (2020)

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DOI: 10.3991/IJIM.V14I15.14955

access: closed

type: Journal Article

metadata version: 2022-06-23

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  - https://dblp.org/rec/journals/ijim/AbbasiSG20
Ghazanfar Ali Abbasi, Sea Su-Yee, Yen-Nee Goh:
An Integrative Approach for Determining Consumers Mobile Advertising Related Attitudes and Intentions. Int. J. Interact. Mob. Technol. 14(15): 95-110 (2020)

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