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"Consumer-oriented new product development: a review of recent developments."
Sotiria Voulgari et al. (2013)
- Sotiria Voulgari, Stelios Tsafarakis
, Evangelos Grigoroudis
, Nikolaos F. Matsatsinis:
Consumer-oriented new product development: a review of recent developments. Int. J. Inf. Decis. Sci. 5(4): 364-392 (2013)
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