"From Mobile Service Quality Evaluation to E-Word-Of-Mouth: What Makes the ..."

Amira Trabelsi Zoghlami, Karim Ben Yahia, Sarra Berraies (2018)

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DOI: 10.4018/IJESMA.2018040103

access: closed

type: Journal Article

metadata version: 2021-10-14

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  - https://dblp.org/rec/journals/ijesma/ZoghlamiYB18
Amira Trabelsi Zoghlami, Karim Ben Yahia, Sarra Berraies:
From Mobile Service Quality Evaluation to E-Word-Of-Mouth: What Makes the Users of Mobile Banking Applications Speak About the Bank?: The Moderating Role of Brand Reputation. Int. J. E Serv. Mob. Appl. 10(2): 36-57 (2018)

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