"CRM/e-CRM Effects on Banks Performance and Customer-Bank Relationship Quality."

Abbas Al-Refaie, Mohammad D. Al-Tahat, Nour Bata (2014)

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DOI: 10.4018/IJEIS.2014040104

access: closed

type: Journal Article

metadata version: 2020-12-29

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Abbas Al-Refaie, Mohammad D. Al-Tahat, Nour Bata:
CRM/e-CRM Effects on Banks Performance and Customer-Bank Relationship Quality. Int. J. Enterp. Inf. Syst. 10(2): 62-80 (2014)

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