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"Social Buying: The Effects of Group Size and Communication on Buyer ..."
Alexander Pelaez, Martin Yuecheng Yu, Karl Reiner Lang (2013)
- Alexander Pelaez, Martin Yuecheng Yu, Karl Reiner Lang:
Social Buying: The Effects of Group Size and Communication on Buyer Performance. Int. J. Electron. Commer. 18(2): 127-157 (2013)
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