"Enhancing Relationships Through Online Brand Communities: Comparing ..."

Sahar Mousavi, Stuart Roper (2023)

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DOI: 10.1080/10864415.2022.2158596

access: open

type: Journal Article

metadata version: 2024-05-07

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  - journals/ijecommerce/MousaviR23
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  - https://dblp.org/rec/journals/ijecommerce/MousaviR23
Sahar Mousavi, Stuart Roper:
Enhancing Relationships Through Online Brand Communities: Comparing Posters and Lurkers. Int. J. Electron. Commer. 27(1): 66-99 (2023)

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