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"Easy to Start, Hard to Persist: Antecedents and Outcomes of ..."
Yiwen Chen et al. (2021)
- Yiwen Chen, Li Chen, Shaoming Zou, Haozhong Hou:
Easy to Start, Hard to Persist: Antecedents and Outcomes of Entrepreneurial Persistence in Online Marketplaces. Int. J. Electron. Commer. 25(4): 469-496 (2021)
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