"Fashion Shopping in Multichannel Retail: The Role of Technology in ..."

Marta Blázquez (2014)

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DOI: 10.2753/JEC1086-4415180404

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type: Journal Article

metadata version: 2021-10-14

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Marta Blázquez:
Fashion Shopping in Multichannel Retail: The Role of Technology in Enhancing the Customer Experience. Int. J. Electron. Commer. 18(4): 97-116 (2014)

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