"Pure Play vs. Bricks-and-Clicks: Who Reaps the Benefits of Virtual Retailing?"

Youlong Zhuang, Albert L. Lederer (2006)

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DOI: 10.4018/JEBR.2006100101

access: closed

type: Journal Article

metadata version: 2020-08-20

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Youlong Zhuang, Albert L. Lederer:
Pure Play vs. Bricks-and-Clicks: Who Reaps the Benefits of Virtual Retailing? Int. J. E Bus. Res. 2(4): 1-20 (2006)

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