"Influencer Review Effect on Customer Purchase Intention: An Extension of TAM."

Ruhi Sethi, Deepa Kapoor (2021)

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DOI: 10.4018/IJEBR.2021010101

access: closed

type: Journal Article

metadata version: 2023-09-30

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Ruhi Sethi, Deepa Kapoor:
Influencer Review Effect on Customer Purchase Intention: An Extension of TAM. Int. J. E Bus. Res. 17(1): 1-15 (2021)

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