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"Co-Creation and the Factors That Influence a Consumer's Willingness to ..."
Portia Opoku Boadi et al. (2020)
- Portia Opoku Boadi, Yijun Liu, Ama Foriwaa Karikari, Andrew Adjah Sai:
Co-Creation and the Factors That Influence a Consumer's Willingness to Co-Create Value. Int. J. E Bus. Res. 16(2): 17-31 (2020)
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