"Examining the effect of eWOM, social networking sites and value ..."

Asmat-Nizam Abdul-Talib, Shasikala Vadivalu (2023)

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DOI: 10.1504/IJEB.2023.134127

access: closed

type: Journal Article

metadata version: 2023-11-11

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Asmat-Nizam Abdul-Talib, Shasikala Vadivalu:
Examining the effect of eWOM, social networking sites and value co-creation on purchase intention of cosmetic products in Malaysia. Int. J. Electron. Bus. 18(4): 418-443 (2023)

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