"The State of Artificial Intelligence in Marketing With Directions for ..."

Jing Chen et al. (2021)

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DOI: 10.4018/IJBIR.297062

access: open

type: Journal Article

metadata version: 2023-02-28

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Jing Chen, José Humberto Ablanedo-Rosas, Gary L. Frankwick, Fernando R. Jiménez Arévalo:
The State of Artificial Intelligence in Marketing With Directions for Future Research. Int. J. Bus. Intell. Res. 12(2): 1-26 (2021)

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