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"Developing a self-assessment model for measuring new product development ..."
Kit Fai Pun, Man-Yin Rebecca Yiu, Kwai-Sang Chin (2010)
- Kit Fai Pun, Man-Yin Rebecca Yiu, Kwai-Sang Chin:
Developing a self-assessment model for measuring new product development performance: an AHP approach. Int. J. Adv. Oper. Manag. 2(1/2): 57-79 (2010)
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