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"The Effects of Brand Cognition Process in Automobile Marketing in the ..."

Gautam Dutta, Abhishek Dutta (2019)

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DOI: 10.4018/IJABIM.2019010105

access: closed

type: Journal Article

metadata version: 2022-05-23

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Gautam Dutta, Abhishek Dutta:
The Effects of Brand Cognition Process in Automobile Marketing in the Developed Countries. Int. J. Asian Bus. Inf. Manag. 10(1): 65-77 (2019)

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