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"Generierung von Wettbewerbsvorteilen durch Online-Marktforschung."
Katharina Steininger, David Christoph Rückel, Friedrich Roithmayr (2009)
- Katharina Steininger, David Christoph Rückel, Friedrich Roithmayr:
Generierung von Wettbewerbsvorteilen durch Online-Marktforschung. HMD Prax. Wirtsch. 269: 79-86 (2009)
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