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"Customer Relationship Management auf der Grundlage von analytischen ..."
Peter Chamoni, Roland Düsing, Steffen Stock (2004)
- Peter Chamoni, Roland Düsing, Steffen Stock:
Customer Relationship Management auf der Grundlage von analytischen Informationssystemen im Handel. HMD Prax. Wirtsch. 235 (2004)
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