"Pokémon GO as an Advertising Platform: The Case for Locative ..."

John Dunham et al. (2024)

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DOI: 10.1145/3641509

access: closed

type: Journal Article

metadata version: 2025-01-19

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John Dunham, Jiangnan Xu, Konstantinos Papangelis, Nicolas J. LaLone, Michael Saker, David I. Schwartz:
Pokémon GO as an Advertising Platform: The Case for Locative Advertising in Location-based Games. Games Res. Pract. 2(1): 6:1-6:25 (2024)

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