"The Effects of the Content Elements of Online Banner Ads on Visual ..."

Serhat Peker, Gonca Gokce Menekse Dalveren, Yavuz Inal (2021)

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DOI: 10.3390/FI13010018

access: open

type: Journal Article

metadata version: 2023-03-21

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Serhat Peker, Gonca Gokce Menekse Dalveren, Yavuz Inal:
The Effects of the Content Elements of Online Banner Ads on Visual Attention: Evidence from An-Eye-Tracking Study. Future Internet 13(1): 18 (2021)

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