"A decision-making framework for precision marketing."

Zhen You et al. (2015)

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DOI: 10.1016/J.ESWA.2014.12.022

access: closed

type: Journal Article

metadata version: 2022-12-07

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  - https://dblp.org/rec/journals/eswa/YouSZZLL15
Zhen You, Yain-Whar Si, Defu Zhang, Xiangxiang Zeng, Stephen C. H. Leung, Tao Li:
A decision-making framework for precision marketing. Expert Syst. Appl. 42(7): 3357-3367 (2015)

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