"Influencing factors of livestream selling of fresh food based on a ..."

Lin Wang et al. (2023)

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DOI: 10.1016/J.ESWA.2022.118799

access: closed

type: Journal Article

metadata version: 2022-12-05

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Lin Wang, Xia Li, Huiyu Zhu, Yang Zhao:
Influencing factors of livestream selling of fresh food based on a push-pull model: A two-stage approach combining structural equation modeling (SEM) and artificial neural network (ANN). Expert Syst. Appl. 212: 118799 (2023)

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