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"Modeling partial customer churn: On the value of first product-category ..."
Vera L. Miguéis et al. (2012)
- Vera L. Miguéis, Dirk Van den Poel, Ana S. Camanho, João Falcão e Cunha:
Modeling partial customer churn: On the value of first product-category purchase sequences. Expert Syst. Appl. 39(12): 11250-11256 (2012)
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