"A cross-national market segmentation of online game industry using SOM."

Sang-Chul Lee et al. (2004)

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DOI: 10.1016/J.ESWA.2004.06.001

access: closed

type: Journal Article

metadata version: 2017-05-26

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Sang-Chul Lee, Yung Ho Suh, Jae Kyeong Kim, Kyoung Jun Lee:
A cross-national market segmentation of online game industry using SOM. Expert Syst. Appl. 27(4): 559-570 (2004)

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