"Using context to improve the effectiveness of segmentation and targeting ..."

Maria Francesca Faraone et al. (2012)

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DOI: 10.1016/J.ESWA.2012.01.174

access: closed

type: Journal Article

metadata version: 2017-06-06

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  - https://dblp.org/rec/journals/eswa/FaraoneGPP12
Maria Francesca Faraone, Michele Gorgoglione, Cosimo Palmisano, Umberto Panniello:
Using context to improve the effectiveness of segmentation and targeting in e-commerce. Expert Syst. Appl. 39(9): 8439-8451 (2012)

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