"Inroad into omni-channel retailing: Physical showroom deployment of an ..."

Gang Li, Tao Zhang, Giri Kumar Tayi (2020)

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DOI: 10.1016/J.EJOR.2019.11.032

access: closed

type: Journal Article

metadata version: 2023-01-27

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Gang Li, Tao Zhang, Giri Kumar Tayi:
Inroad into omni-channel retailing: Physical showroom deployment of an online retailer. Eur. J. Oper. Res. 283(2): 676-691 (2020)

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