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"Issues in the use of ratings-based versus choice-based conjoint analysis ..."
Ekaterina V. Karniouchina et al. (2009)
- Ekaterina V. Karniouchina, William L. Moore, Bo van der Rhee, Rohit Verma:
Issues in the use of ratings-based versus choice-based conjoint analysis in operations management research. Eur. J. Oper. Res. 197(1): 340-348 (2009)
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