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"The effects of similarity in supplier referral programs on peer-to-peer ..."
Yufeng Zou, Yicheng Zhang, Xianghua Lu (2024)
- Yufeng Zou, Yicheng Zhang, Xianghua Lu:
The effects of similarity in supplier referral programs on peer-to-peer platforms: From the coopetition perspective. Electron. Mark. 34(1): 9 (2024)
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