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"Try online before you buy: How does shopping with augmented reality affect ..."

Anne R. Smink et al. (2019)

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DOI: 10.1016/J.ELERAP.2019.100854

access: closed

type: Journal Article

metadata version: 2022-10-02

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Anne R. Smink, Sanne Frowijn, Eva A. van Reijmersdal, Guda van Noort, Peter C. Neijens:
Try online before you buy: How does shopping with augmented reality affect brand responses and personal data disclosure. Electron. Commer. Res. Appl. 35 (2019)

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