"A 2020 perspective on "A novel methodology for optimizing display ..."

Luis Miralles-Pechuán, Hiram Ponce, Lourdes Martínez-Villaseñor (2020)

> Home

Details and statistics

DOI: 10.1016/J.ELERAP.2020.100953

access: closed

type: Journal Article

metadata version: 2020-05-04

- view
  - electronic edition via DOI
  - unpaywalled version
  authority control:
- export record
  dblp key:
  - journals/ecra/Miralles-Pechuan20
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/journals/ecra/Miralles-Pechuan20
Luis Miralles-Pechuán, Hiram Ponce, Lourdes Martínez-Villaseñor:
A 2020 perspective on "A novel methodology for optimizing display advertising campaigns using genetic algorithms". Electron. Commer. Res. Appl. 40: 100953 (2020)

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.