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"Try-Before-You-Buy: Online retailing strategy with customer self-mending."
Yiming Li, Gang Li, Giri Kumar Tayi (2019)
- Yiming Li, Gang Li, Giri Kumar Tayi:
Try-Before-You-Buy: Online retailing strategy with customer self-mending. Electron. Commer. Res. Appl. 36 (2019)
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