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"Influencing factors of the persuasiveness of online reviews considering ..."

Wei Hong et al. (2020)

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DOI: 10.1016/J.ELERAP.2019.100912

access: closed

type: Journal Article

metadata version: 2020-02-22

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  - https://dblp.org/rec/journals/ecra/HongYWP20
Wei Hong, Zemin Yu, Linhai Wu, Xujin Pu:
Influencing factors of the persuasiveness of online reviews considering persuasion methods. Electron. Commer. Res. Appl. 39: 100912 (2020)

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