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"Assessing the moderating effect of consumer product knowledge and online ..."
Victoria Y. Yoon et al. (2013)
- Victoria Y. Yoon, R. Eric Hostler, Zhiling Guo, Tor Guimaraes:
Assessing the moderating effect of consumer product knowledge and online shopping experience on using recommendation agents for customer loyalty. Decis. Support Syst. 55(4): 883-893 (2013)
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