"Predicting online customer purchase: The integration of customer ..."

Seongbeom Kim, Woosik Shin, Hee-Woong Kim (2024)

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DOI: 10.1016/J.DSS.2023.114105

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type: Journal Article

metadata version: 2024-01-10

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Seongbeom Kim, Woosik Shin, Hee-Woong Kim:
Predicting online customer purchase: The integration of customer characteristics and browsing patterns. Decis. Support Syst. 177: 114105 (2024)

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