"A marketing category management system: a decision support system using ..."

James J. Jiang, Gary Klein, Roger Alan Pick (1998)

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DOI: 10.1016/S0167-9236(98)00053-0

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type: Journal Article

metadata version: 2025-01-19

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James J. Jiang, Gary Klein, Roger Alan Pick:
A marketing category management system: a decision support system using scanner data. Decis. Support Syst. 23(3): 259-271 (1998)

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