"Predicting the intent of sponsored search users: An exploratory user ..."

Il Im et al. (2019)

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DOI: 10.1016/J.DSS.2019.04.001

access: closed

type: Journal Article

metadata version: 2025-01-19

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Il Im, Brian Kimball Dunn, Dong Il Lee, Dennis F. Galletta, Seok-Oh Jeong:
Predicting the intent of sponsored search users: An exploratory user session-level analysis. Decis. Support Syst. 121: 25-36 (2019)

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