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"Sell by bundle or unit?: Pure bundling versus mixed bundling of ..."
Wendy Hui et al. (2012)
- Wendy Hui, Byungjoon Yoo, Vidyanand Choudhary, Kar Yan Tam:
Sell by bundle or unit?: Pure bundling versus mixed bundling of information goods. Decis. Support Syst. 53(3): 517-525 (2012)
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