"Pricing and advertising for reward-based crowdfunding products in E-commerce."

Xu Guan et al. (2020)

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DOI: 10.1016/J.DSS.2019.113231

access: closed

type: Journal Article

metadata version: 2025-01-19

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Xu Guan, Wanjiang Deng, Zhong-Zhong Jiang, Min Huang:
Pricing and advertising for reward-based crowdfunding products in E-commerce. Decis. Support Syst. 131: 113231 (2020)

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