"Identifying consumer consideration set at the purchase time from aggregate ..."

Bin Gu, Prabhudev Konana, Hsuan-Wei Michelle Chen (2012)

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DOI: 10.1016/J.DSS.2012.02.015

access: closed

type: Journal Article

metadata version: 2022-01-18

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Bin Gu, Prabhudev Konana, Hsuan-Wei Michelle Chen:
Identifying consumer consideration set at the purchase time from aggregate purchase data in online retailing. Decis. Support Syst. 53(3): 625-633 (2012)

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