"Proposing Customers Economic Value or Relational Value? A Study of Two ..."

Shuang (Sara) Ma et al. (2022)

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DOI: 10.1111/DECI.12502

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type: Journal Article

metadata version: 2023-03-21

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Shuang (Sara) Ma, Ying Hua, Dahui Li, Yonggui Wang:
Proposing Customers Economic Value or Relational Value? A Study of Two Stages of the Crowdfunding Project. Decis. Sci. 53(4): 712-749 (2022)

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