"Marketing Category Forecasting: An Alternative of BVAR-Artificial Neural ..."

James J. Jiang, Maosen Zhong, Gary Klein (2000)

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DOI: 10.1111/J.1540-5915.2000.TB00943.X

access: closed

type: Journal Article

metadata version: 2020-03-13

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James J. Jiang, Maosen Zhong, Gary Klein:
Marketing Category Forecasting: An Alternative of BVAR-Artificial Neural Networks. Decis. Sci. 31(4): 789-812 (2000)

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