"The Effects of Graphic Warning Labels' Vividness on Message Engagement and ..."

Yotam Ophir et al. (2019)

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DOI: 10.1177/0093650217700226

access: closed

type: Journal Article

metadata version: 2022-10-02

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Yotam Ophir, Emily Brennan, Erin Maloney, Joseph N. Cappella:
The Effects of Graphic Warning Labels' Vividness on Message Engagement and Intentions to Quit Smoking. Commun. Res. 46(5): 619-638 (2019)

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