"Exploring 360-degree virtual reality videos for CSR communication: An ..."

Wen Zhao, Yang Cheng, Yen-I Lee (2023)

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DOI: 10.1016/J.CHB.2023.107736

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type: Journal Article

metadata version: 2023-04-29

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Wen Zhao, Yang Cheng, Yen-I Lee:
Exploring 360-degree virtual reality videos for CSR communication: An integrated model of perceived control, telepresence, and consumer behavioral intentions. Comput. Hum. Behav. 144: 107736 (2023)

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