"Investigating moderating roles of goals, reviewer similarity, and ..."

Soo Yun Shin et al. (2017)

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DOI: 10.1016/J.CHB.2017.07.024

access: closed

type: Journal Article

metadata version: 2024-12-16

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  - https://dblp.org/rec/journals/chb/ShinHBDP17
Soo Yun Shin, Brandon Van Der Heide, David Beyea, Yue (Nancy) Dai, Benjamin Prchal:
Investigating moderating roles of goals, reviewer similarity, and self-disclosure on the effect of argument quality of online consumer reviews on attitude formation. Comput. Hum. Behav. 76: 218-226 (2017)

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