"Can there be too much of a good thing? The effect of option number on ..."

Stephen C. Nettelhorst et al. (2017)

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DOI: 10.1016/J.CHB.2017.04.061

access: closed

type: Journal Article

metadata version: 2020-02-18

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  - https://dblp.org/rec/journals/chb/NettelhorstJBE17
Stephen C. Nettelhorst, Whitney K. Jeter, Laura A. Brannon, Aaron Entringer:
Can there be too much of a good thing? The effect of option number on cognitive effort toward online advertisements. Comput. Hum. Behav. 75: 320-328 (2017)

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