""You are a virtual influencer!": Understanding the impact of ..."

Rachel Esther Lim, So Young Lee (2023)

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DOI: 10.1016/J.CHB.2023.107897

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type: Journal Article

metadata version: 2023-09-24

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Rachel Esther Lim, So Young Lee:
"You are a virtual influencer!": Understanding the impact of origin disclosure and emotional narratives on parasocial relationships and virtual influencer credibility. Comput. Hum. Behav. 148: 107897 (2023)

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